Registration and ticketing
Measure how easily visitors can find information, complete registration, and prepare for their visit.
Visitor experience
Measure visitor experience at events
Rihla helps event teams measure different moments in the experience, from registration and ticketing to entry, activities, and departure.
Visitor experience
Every event moment shapes the impression
An event may be memorable while registration, entry, or wayfinding remains difficult. A final survey alone does not always reveal the exact moment that shaped the visitor's impression.
When measurement is connected to the touchpoint, teams can compare stages and understand feedback by location, activity, or channel.
Moments worth measuring
Entry and navigation
Understand arrival, ticket validation, wayfinding, and movement between event areas.
Activities and departure
Connect satisfaction to activities and services, then measure the closing impression at departure.
How does Rihla support measurement?
Spread measurement across important moments so the entire visitor experience is not reduced to one question after departure.
- 01
Map the visitor journey
Define stages before, during, and after the event, with the touchpoints in each stage.
- 02
Build short measurements
Use clear questions suited to the moment, adding satisfaction and effort metrics where useful.
- 03
Distribute them in context
Use links, QR codes, and field devices to reach visitors near the relevant touchpoint.
- 04
Compare stages and feedback
Track metrics and analyse comments to identify moments that need attention or development.
Questions the measurement can help answer
- Was registration and entry straightforward?
- Which activities or locations created the strongest experience?
- What recurring issues did visitors mention?
Measure the most important moment in your event
Describe the event and touchpoint, and Rihla will help you prepare a survey suited to its visitors.